What can AI do for you? Skills and Opportunities
1. Self Reflection: How can AI help today?
👉👉 What do you enjoy doing, and what are you good at?
👉👉 When do you feel the most productive?
👉👉 What holds you back from improving? Identify gaps.
2. Define your Marketing Skill Sets
and Skills needing help (example)
✅ Digital marketing skills (SEO, PPC, email, social media marketing, content creation, etc.) marketing
✅ Knowledge of marketing tools and platforms (Google Ads, Meta Ad Manager, Mailchimp, Hubspot, etc.)
✅ Data analysis skills (Google Analytics, data visualization, predictive analytics, etc.)
✅ Communication and presentation skills
3. Skill Self Rating
(ask for feedback from if possible,
collaborate in Teams!)
🔷🔷 Rate yourself on each of these skills from 1-10.
🔷🔷 Be honest and objective as possible.
🔷🔷Ask for feedback from anyone familiar with your work.
🔷🔷 Get their input on your skills.
The Key is Asking the Right Question
Ask Understanding questions:
What works best?
What has not worked?
• AI is built on what others have done: GenAI is a smart copycat, and it’s easy to sound like everyone else.
• Above all, focus on the customer, listen to them, and use AI to set you apart, not to simply do what others are doing.